Data cleansing / scrubbing is the process of detecting and amending or removing data or correcting the data in a database that has incorrect, incomplete, out-of-date, improperly formatted, redundant, or duplicated data. Efficient data scrubbing, data analysis and data enrichment services can ensure that the quality of your databases is improved by maintaining, organizing, aggregating, cleaning and updating the records.

Maintaining an accurate and up-to-date database of your critical information is as much important as the data itself. The existing data might have no consistent format and could have been derived from many different sources. Or the database might contain duplicate records / items, missing or incomplete descriptions, wrong spellings, abbreviations, and general errors. Apex’s data cleansing / scrubbing service provides support in keeping your crucial data free of any error and updated. We also provide the services to bring consistency to different datasets that are merged from separate sources using rules and look-up tables to make them current, complete and accurate.

Typically, An organization might use a data scrubbing tool to examine the data systematically for inaccuracy by using rules, algorithms, and look-up tables. A database scrubbing tool includes programs that are only capable of correcting a number of specific mistakes, such as find duplicate records and adding missing zip codes. These data scrubbing software’s cannot replace the human flexibility of finding the redundant and inappropriate data. The process involved in data scrubbing / cleansing, converting and formatting are so exacting and time consuming that it is best to outsource the project to a professional company with extensive experience in data management.